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In a remarkable turn of
events, arguably one of the strangest in the
history of cosmetics, women across the
country are putting a stretch-mark reducing
emulsion called StriVectin-SD
skin care product on their face to get
rid of fine lines, reduce wrinkles and crow's feet.
And, if consumer sales are any indication of a
product's effectiveness, StriVectin-SD
anti wrinkle cream is nothing
short of a miracle. Women (as well as a growing
number of "Boomer" men) are buying so much
StriVectin-SD that finding a tube at your local
cosmetic counter has become just about impossible.
Has everyone gone mad? Well ... not really.
Strivectin-SD Anti Wrinkle Cream
Scientific Breakthrough or Dumb
Luck?
Although StriVectin-SD was already
backed by clinical trials documenting its ability
to visibly reduce the depth, length, discoloration
and roughness of existing stretch marks, the
success of StriVectin-SD as an anti wrinkle cream
was "dumb luck," says Gina Gay, spokesperson for
Klein-Becker, StriVectin-SD's exclusive
distributor.
"When we first handed out samples of the
StriVectin formula
(anti aging skin care product)
to employees and customers as
part of our market research, the sample tubes were
simply marked 'topical cream' with the lot number
underneath," Ms. Gay explains. "As the samples
were passed to friends and family, the message
became a little muddled and some people used this
'topical cream' as a facial moisturizer. As we
began to receive feedback from users, like 'I look
10 years younger and my crows feet are gone,' we
knew we had something more than America's most
effective stretch marks reducer. The point was
driven home as store owners began reporting that
almost as many people were purchasing StriVectin
as an anti wrinkle cream (to reduce wrinkles) as
were buying it to reduce stretch marks."
Dr. Daniel B. Mowrey, Klein-Becker's Director
of Scientific Affairs, says, "Clearly, people were
seeing results, but we didn't have a scientific
explanation as to why this wrinkle-reduction was
occurring. However, based on the incredibly
positive reports, I started using it
myself- applying StriVectin to my face after
shaving." Dr. Mowrey adds, "On a personal note, my
wife tells me I haven't looked this good in
years."
Strivectin-SD Anti Aging Skin Care Product
Strivectin-SD for removing stretch marks
Dumb Luck Strikes
Again!
Then, on Tuesday, July 2, 2002,
at a meeting of the 20th World Congress of
Dermatology in Paris, France, a series of studies
detailing the superior wrinkle-reducing properties
of a patented oglio-peptide (called Pal-KTTKS)
versus retinol, vitamin C, and placebo, on
"photo-aged skin" was presented. 1,2 "As luck
would have it," Dr. Mowrey states, "the
wrinkle-reducing oglio-peptide tested in the
breakthrough clinical trials turned out to be a
key active ingredient in the StriVectin cream."
In the trials, subjects applied the patented
peptide solution to the crows feet area on one
side of the face, and a cream containing either
retinol, vitamin C, or a placebo to the other
side. Subjects in the Pal-KTTKS/retinol study
applied the cream once a day for 2 months and then
twice a day for the next 2 months. Using special
image analysis, the study's authors reported
"significant improvement" in wrinkle depth,
length, wrinkle volume, and skin roughness for
those women using the peptide solution.
Better yet, at the 2-month halfway point, the
peptide solution thickened skin nearly 1.5 times
faster than retinol, and without the inflammation
retinol often causes in sensitive skin. As was
expected, the results of the remaining studies
confirmed that the Pal-KTTKS solution's
effectiveness at reducing fine lines and wrinkles
far exceeded both vitamin C and placebo.
A smoother, younger complexion, less
irritation, fewer wrinkles, and faster results- all
without expensive (and painful) peels, implants or
injections.
Strivectin-SD Reduce Wrinkles
Strivectin-SD for removing stretch marks
Better than Retinol and Vitamin
C.
But Is StriVectin-SD Better than
Botox?
Dr. Nathalie Chevreau, Director
of Women's Health at Salt Lake City based Basic
Research®, explains, "Many researchers believe
less invasive cosmetic alternatives are more
effective than Botox. That's because
'cosmeceutical' creams and gels offer gradual,
continual results, while the effects of Botox and
facial peels begin to wear off the very next day
... you'll never look better than you do
immediately after treatment."
"On the other hand," Dr. Chevreau continues,
"the cumulative effects of using a product like
StriVectin become more noticeable every day, and
ultimately last longer than Botox." While
StriVectin-SD has not been shown to eliminate the
deep furrows targeted by Botox injections, the
active ingredient in StriVectin-SD has been shown
to significantly reduce that category of fine
lines and wrinkles that can add 10-15 years to
your appearance (the type of fine lines and
wrinkles Botox treatment leaves behind)¦ giving
you a youthful, healthy, glowing complexion faster
than retinol, far superior to vitamin C, and
without irritation, painful injections, or
surgery.
So, if you see someone applying an anti-stretch
mark cream to their face, don't think they've gone
off the deep end ... they may be smarter than you
think.
Study References:
1 PO438 "Relevance of antiwrinkle treatment of a peptide:
4 months clinical double blind study vs
excipient." 20th World Congress of Dermatology (60
subjects - 4 mos.)
2 PO179 "Pentapeptide offers improvement in
human photoaged facial skin." 20th World Congress
of Dermatology (204 subjects - 14 weeks)
*Botox® is a registered trademark of Allergan,
Inc. |
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